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Ariat style number 10015318 is part of the Ranchero Collection. This boot features an ATS Technology Insole “Advanced Torque Stability Technology supports and cushions the foot as you move, promoting good posture and reducing fatigue so that you can work or play all day.”-Ariat. Duratread outsole provides your feet with comfort for all day wear. “Lasting Performance, Protection, and Flexibility: Ariat's exclusive Duratread™ rubber compound combines maximum wear-resistance with comfort and flexibility.”-Duratread, Ariat. The eight-row stitch pattern with embroidery makes the tops stand out and have a unique look. These boots will compliment any outfit you pair them with.